Help Center For Advertisers
Instructions to manage ads, campaigns, expenses, and conversion tracking in your advertiser account.
Conversion 
- How can I track conversions?
- What is a conversion? What is a transaction?
- What is conversion tracking?
Overview
- How can I manage payments between publishers and advertisers?
- How can I use invoice macros to create a dynamic invoice?
- How do I tag ad landing page URLs for Google Analytics?
- How does an advertiser renew an existing ad?
- What are the protections against click fraud?
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